Where: Financial District , Toronto, Ontario Client: Durex Canada Product: Durex Condoms Objectives: Sample new type of condom to male consumers - Encourage immediate purchase Strategy: Use Valentines Day theme as a link to condom use
Where: Financial District , Toronto, Ontario
Client: Durex Canada
Product: Durex Condoms
Objectives: Sample new type of condom to male consumers - Encourage immediate purchase
Strategy: Use Valentines Day theme as a link to condom use